Imagine a place
where all of the instantly recognizable objects associated with classic television are on display. It doesn’t exist, so
we’ll create it here, and pay tribute to many of our favorite Comfort TV
things.
Let’s start with
television’s most famous doll (or at least its most famous non-homicidal doll
–sorry, Talky Tina fans).
Mrs. Beasley was the best
friend to Buffy Davis on Family Affair from the first episode of the series until its final episode, five
years later. By then, most young girls had started to outgrow their dolls, as
illustrated in the most heart-shattering manner possible by Jessie in Toy Story 2 (curse you, Sarah
McLachlan!).
But it never seemed odd for
Buffy to still care about her constant companion, though one might wonder how
Anissa Jones felt about playing some of those scenes when she was 13 years old.
This is one of those
situations where I wonder whether series creator Don Fedderson had a purpose in
selecting the type of doll that was right for Buffy, or if it just seems like a
wonderfully perceptive choice in retrospect.
Most little girls prefer
baby dolls, so they can play the mother; or they’ll be drawn to the
wish-fulfillment appeal of Barbie, with her Malibu dream house and square-jawed
boyfriend and endless closet full of perfect outfits.
Mrs. Beasley, with her
old-fashioned blue polka-dot dress and spectacles, looked like a kindly
grandmother. That seems strange at first, but it makes perfect sense that a
little girl who lost her parents would be more comforted by the presence of a
mature image than by an infant. Here was an older person who cared about her,
who was never going to leave her behind.
The doll’s most memorable
appearance came in the first season episode “Mrs. Beasley, Where Are You?” in
which Mr. French accidentally knocks her off the terrace ledge of Uncle Bill’s
deluxe apartment in the sky. Buffy’s crippling separation anxiety, a recurring theme throughout season
one, is brought back to the fore as Buffy tries to cope with another loss:
“People you love always go away. I know.”
Family Affair. Not for the faint of heart.
Mrs. Beasley also plays a
pivotal role in the climax of “The Toy Box” from season two, which starts with
Uncle Bill doing his best Rob Petrie impression after tripping over Jody’s
skateboard. That mishap inspires a new Davis home rule: any toys not put away
properly will be locked up and donated to charity.
You probably see where this
is going. One inadvertent jostle as Buffy runs off to wash for dinner lands
Mrs. Beasley on the floor, and when Mr. French sees the doll lying there he is
devastated at the thought of what happens next (Sebastian Cabot is amazing in
this very brief scene).
Thankfully, Uncle Bill believes the experiment has
served its purpose, and not only commutes Mrs. Beasley’s sentence, but also
liberates all the other confiscated toys. Whew!
Mattel introduced a 21-inch
talking version of Mrs. Beasley to the toy market in 1967, one year after Family
Affair debuted. This created
another classic TV connection for the doll, as the voice in the Mattel version
was provided by Maureen McCormick.
This was a natural marketing opportunity, but I was surprised at how
many other Mrs. Beasley items were also produced, including coloring books and paper
dolls and a jigsaw puzzle and even a “Where’s Mrs. Beasley?” board game.
Remco tried to replicate
the success of Mrs. Beasley with Kitty Karry-All, the doll Cindy dragged around a few early Brady
Bunch episodes. It didn’t work.
If you want a Mattel Mrs.
Beasley now, it will cost you more than $200. A lot of the dolls are still in
circulation, but very few still talk or have the original black plastic
glasses, which broke easily. Of course, the one on display in our Comfort TV
museum is safely under glass where it can be enjoyed by future generations.
Hi David, I have never understood Mrs. Beasley. Such a strange doll for a little girl. Your explanation really makes sense, and makes me appreciate another nuance of this program that I love so much.
ReplyDeleteThis comment has been removed by the author.
ReplyDelete